I know that some people wonder why I go after the "Big Guys" so
often when I'm writing about unacceptable online behavior.
It's very simple. The "Big Guys" teach the "Little Guys" what
to do.
We often hear that we should pick someone who is successful and
do the same things they do. I don't happen to agree with that.
At least, not on the Internet. Online business gets too "out
of control." We have no regulated standards other than those
set ourselves.
People start online businesses - look at the "Big Guys" and
assume that if "they" do it - it's okay. After all, they are
promoted by thousands of people - and they're making money.
Funny how money so often commands respect where no respect is
due.
Yes - greed IS a terrible thing. Often, the bigger they get,
the more ruthless they become. And let's not forget that
they're telling people what they want to hear!
Then, of course, most people are afraid to criticize them.
WHY? These people are not gods!
Please, please, PLEASE take a good look at your web sites and
your advertising! Is there ANYTHING there that could be called
"unethical?" I promise you - you CAN be successful without
being pond scum.
And when you are, YOU will be the person other people emulate. Maybe
that's what it's going to take to clean up the Internet.
These
works are licensed under a
Creative Commons Attribution-No Derivative Works 3.0 License
To re-publish articles from this site, please incude the following byline - with live links - after each article you use.
-----> Begin
* dr. jl scott is the Founder of the International Council of Online Professionals (iCop™) http://www.i-cop.org - and also the publisher of the Online Business Trade Journal™ - the blog that keeps you up to date with online business coming of age. Visit: http://www.OnlineBusinessTradeJournal.com
------> End
