iCop Internet Marketing Trade Journal
Keeping You Up to Date on Internet Marketing

ISSN: 1549-036XVolume VI - Issue 10: March 24, 2008

Published by: jl scott, Director
International Council of Online Professionals

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The goal of the Internet Marketing Trade Journal is to keep you informed of the current and future state of ethical internet marketing and to encourage your participation.

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EXCELLENCE can be attained if you - CARE more than others think is wise - RISK more than others think is safe - DREAM more than others think is practical - and EXPECT more than others think is possible.

~ Claude T. Bissell ~


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Message From jl


Well, it's back to the ol' salt mines. Although I usually enjoy writing this newsletter, when I'm buried in a new project, it becomes a chore.

I don't have a single thing on my list of things to write about each week. I guess that means I've been minding my own business, eh?

Unfortunately, I'm also scattered, impatient and short-tempered. So, if iCop members have been offended by my "tone" lately, think about this ...

You want me to be a hard-ass with everyone who makes a misstep online. Everyone except you, right? Well, sorry - if we're going to make iCop an even more exclusive organization, I'm going to have to deal with grown-ups.

I warned this would become a much more “hard-nosed” organization with respect to our level of member professionalism. If you're worried about that, you probably don't belong here.

Right now, I'm not interested in numbers. I'm interested in exclusivity. So, if you have a beef with demonstrating higher professionalism, by all means, feel free to leave.

Now, having said all that I would like to thank and let you know how VERY much I appreciate those of you who have sent words of encouragement and support.

Reorganizing an organization doesn't happen overnight - or, in a few short weeks. This is taking time, and I also appreciate your patience. The point is to have it as right as possible at the date of transition.

Since the upcoming new iCop program will also be a HUGE benefit to non-members, I also appreciate our subscribers' patience!


If You Use AdSense ...

Google has changed their AdSense Terms & Conditions. To comply with the new AdSense rules, you'll probably need to update your site's Privacy Policy.

Apparently, there is some confusion between Google's Terms & Conditions and their Program Policies. However, one woman has put together a Privacy Policy that works for people to use. You can find it - along with additional information - here:

jensense.com


Another Way to Deal with Spam

I received the following great information from a reader after writing about SpamGourmet. Article here:

i-cop.org/journal/03-10-08.htm:

------------
Hey jl,

Just a few words about getting rid of spam.

I pay $20 a year for the premium svc at Yahoo. I originally did this so I wouldn't have to look at their ads, but it's proven to be a good idea for "spam" as well.

They have a feature called AddressGuard. Here's how it works.

1. You choose a base name. For this example I'll use "NotToday." This is the phrase that will be attached to all the emails you set up in AddressGuard.

2. When you go to a site that requires you to enter an email address, you simply, open the options in Yahoo, ADD another phrase to your base name and add @yahoo.com and use that address.

Example: I go to JoeBlowsSite and it's a landing page and I have to give them my email address to enter. So I create this email address in AddressGuard: NotToday-JoeBlowsSite@yahoo.com and enter it into their landing page form.

If I start receiving unwanted emails at this email address and they don't have a way to UNsubscribe, I simply delete NotToday-JoeBlowsSite@yahoo.com in AddressGuard. From that point on, I don't get anymore mail to this address because it bounces back to JoeBlowsSite.

You can create as many as you want, but you can only have one base name.

You can also reply with the same address and attach a color to it to spot them easier in your inbox.

I find this tremendously helpful, not only to identify and deal with any spam, but I also use the color feature to identify new orders that come in. It's well worth the $20 a year for me.

all good things...

Heather
CustomDesignGraphics.com
------------

Good for everyone to know! Thanks, Heather!


iCop Members Only

It's time to request Featured Site (Top Sponsor) positions for the upcoming quarter in the iCop Business Directories.

The information is here:

i-cop.org/members/vital-info.htm

The deadline for requests is Saturday, March 29, 2008.


The MASTER COURSE™

I'll be taking down the special “Subscribers Only” sales page for The MASTER COURSE sometime next week. I put it up for an indefinite time due to the tanking economy in the USA.

You have about 10 days left ...

i-cop.org/master-course-sale.htm


That's All, Folks!

Okay - I'm crankin' down today, not only because I'm so swamped with things to do but, also, because I have a really hilarious joke for you (below) and it's a bit long.

Everyone can use the good belly-laugh I get every time I read this one!



I really want to hear from you! Tell me what you think!

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Could You do Me a Favor, Please?

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Just forward them an issue with a note telling them why you like it and give them the following link:

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Have a fabulous week, and ... keep on keepin' on!

Smile  jl

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"Tip of the Day"

Did you know that subscribers to Bob Osgoodby's Free Ezine the "Tip of the Day" get a Free Ad for their Business at his Web Site? Great Business and Computer Tips - Monday. Wednesday. And Friday. Instructions on how to place an ad are in the Newsletter. Subscribe at:

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REMEMBER ...

The certain way to be safe on the Internet is to patronize the businesses of iCop members!

Categorized Business Directory and Shopping Mall!


Every 36 SECONDS, Someone DIES of Starvation!

The Hunger Site

Please take 36 seconds of YOUR time daily to go to a web site and click a button so someone can eat. It costs you NOTHING!

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"And, Furthermore ..."

When life gives you lemons in 2008 - turn it into lemonade, then mix it with vodka.

~ Unknown


Leaving You With a Smile


A Woman's Week at the Gym

You may have seen this before, but it's SO funny, I have to run it every once in a while ... jl


Dear Diary,

For my birthday this year, my daughter (the dear) purchased a week of personal training at the local health club for me.

Although I'm still in great shape since being a high school football cheerleader 43 years ago, I decided it would be a good idea to go ahead and give it a try.

I called the club and made my reservations with a personal trainer named Belinda, who identified herself as a 26-year-old aerobics instructor and model for athletic clothing and swim wear.

My daughter seemed pleased with my enthusiasm to get started! The club encouraged me to keep a diary to chart my progress.

________________________________
MONDAY:

Started my day at 6:00 a.m. Tough to get out of bed, but found it was well worth it when I arrived at the health club to find Belinda waiting for me. She is something of a Greek goddess - with blond hair, dancing eyes and a dazzling white smile. Woo Hoo!

Belinda gave me a tour and showed me the machines. I enjoyed watching the skillful way in which she conducted her aerobics class after my workout today. Very inspiring!

Belinda was encouraging as I did my sit-ups, although my gut was already aching from holding it in the whole time she was around. This is going to be a FANTASTIC week!

________________________________
TUESDAY:

I drank a whole pot of coffee, but I finally made it out the door. Belinda made me lie on my back and push a heavy iron bar into the air then she put weights on it! My legs were a little wobbly on the treadmill, but I made the full mile. Belinda's rewarding smile made it all worthwhile. I feel GREAT! It's a whole new life for me.

_______________________________
WEDNESDAY:

The only way I can brush my teeth is by laying the toothbrush on the counter and moving my mouth back and forth over it. I believe I have a hernia in both pectorals. Driving was OK as long as I didn't try to steer or stop. I parked on top of a GEO in the club parking lot.

Belinda was impatient with me, insisting that my screams bothered other club members. Her voice is a little too perky for that early in the morning and when she scolds, she gets this nasally whine that is VERY annoying.

My chest hurt when I got on the treadmill, so Belinda put me on the stair monster. Why the hell would anyone invent a machine to simulate an activity rendered obsolete by elevators? Belinda told me it would help me get in shape and enjoy life. She said some other crap too.

_______________________________
THURSDAY:

Belinda was waiting for me with her vampire-like teeth exposed as her thin, cruel lips were pulled back in a full snarl. I couldn't help being a half an hour late - it took me that long to tie my shoes.

Belinda took me to work out with dumbbells. When she was not looking, I ran and hid in the restroom. She sent another skinny bitch to find me.

Then, as punishment, she put me on the rowing machine -- which I sank.

_______________________________
FRIDAY:

I hate Belinda more than any human being has ever hated any other human being in the history of the world. Stupid, skinny, anemic, anorexic little cheerleader. If there was a part of my body I could move without unbearable pain, I would beat her with it.

Belinda wanted me to work on my triceps. I don't have any triceps! And, if you don't want dents in the floor, don't hand me the damn barbells or anything that weighs more than a sandwich.

The treadmill flung me off and I landed on a health and nutrition teacher. Why couldn't it have been someone softer, like the drama coach or the choir director?

________________________________
SATURDAY:

Belinda left a message on my answering machine in her grating, shrilly voice wondering why I did not show up today. Just hearing her voice made me want to smash the machine with my planner, however, I lacked the strength to even use the TV remote and ended up catching eleven straight hours of the Weather Channel.

________________________________
SUNDAY:

I' m having the church van pick me up for services today so I can go and thank GOD that this week is over. I will also pray that next year my daughter (the little snot) will choose a gift for me that is fun -- like a root canal or a hysterectomy. I still say if God had wanted me to bend over, he would have sprinkled the floor with diamonds!
Smile


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Thank You For Reading!  Have a Terrific Week!


Internet Marketing Trade Journal(TM) is published solely by dr. jl scott, Director of the International Council of Online Professionals (iCop) and may not reflect the opinion of all iCop members.

Material in the "Leaving You With a Smile" column may be copyrighted by unknown persons.

We accept no responsibility for your use of any contributed information contained herein. All of the information presented in the Internet Marketing Trade Journal(TM) is published in good faith. Any comments stated in this newsletter are strictly the opinion of the writer or publisher.

We publish all advertising in good faith but offer no guarantees. Please do your own due diligence in ANY transaction.

We reserve the right to edit and make suitable for publication, if necessary, any articles published in this newsletter.

We reserve the right to publish all reader comments, including the name of the writer. Reported survey results will NOT use the names of the contributors.

Copyright © 2008 jl scott, ph.d., Director
International Council of Online Professionals (iCop™)
All rights reserved. No portion of this publication may be reproduced or transmitted without the express written consent of the publisher or contributors.

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